BINGE-WATCH FOR BLINDNESS
Young Glory 2016 September Submission
Brief: There are around 7 million blind people in Indonesia.
Over half of these people suffer from a certain type of blindness – cataracts. A condition that is curable in most cases.
They are blind because they are poor. They are poor because they are blind. Get everyone who has money to give that
money to foundations that help pay for cataracts procedures.
Copywriter: DJ Davids